Site prototype: creating a prototype with examples and tools
How to explain to the customer what his future site will be like? What elements will be placed on the page, and in what order? The answer is simple. If…

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21 errors when creating a site and how to avoid them? We create a good site.
Saving and developer incompetence - these are the main reasons why a site can be doomed to failure. We decided to collect the main mistakes that are so often found…

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LANDING PAGE STAGES
A few years ago, selling something over the Internet was difficult. Today, marketers have at their disposal a tremendous arsenal of technology and technology tools. Landing is one of them.…

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How to make beautiful snippet in Yandex with high CTR

When working with Yandex, there are some tricks that allow you to highlight a site link in search results, and they are quite easy to implement. In most cases that we will list in this article, you do not need the help of programmers at all and you are quite able to arrange beautiful snippets in Yandex, having basic knowledge.

What is an advanced snippet?
An extended snippet is a term used to describe the layout of structured data that site operators can add to their existing HTML code. This in turn allows search engines to better understand what information is contained on each web page. Continue reading

UTM LABELS: WHY NEED AND HOW TO USE THEM
What is a UTM tag? Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed…

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How to make a layout for advertising on Instagram
Instagram is a simple platform where images and videos are presented together in a constantly scrolling stream. But it is this simplicity of design that makes users come back there…

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SITE VISIT: WHICH BUSINESS NEEDS EXACTLY THIS SITE TYPE, ADVANTAGES, FEATURES
Currently, there are a huge number of various types of sites. The Internet sphere is changing, new directions are appearing, user preferences are also on the move. Therefore, sites that…

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Social Signals: Impact on Website Promotion in 2020
Social signals are understood as collective publications of a site page, likes and general visibility of social networks that are perceived by search engines. These actions contribute to the organic…

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