Social Signals: Impact on Website Promotion in 2020
Social signals are understood as collective publications of a site page, likes and general visibility of social networks that are perceived by search engines. These actions contribute to the organic…

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HOW TO SUPPLY THE SITE METRIC COUNTER TO THE MOST POPULAR CMS - STEP-BY-STEP INSTRUCTION
In the article “Site traffic” we talked in detail about the methods of tracking visitors on our and other people's site. In this article, we will talk in detail about…

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LANDING PAGE STAGES
A few years ago, selling something over the Internet was difficult. Today, marketers have at their disposal a tremendous arsenal of technology and technology tools. Landing is one of them.…

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UTM LABELS: WHY NEED AND HOW TO USE THEM

What is a UTM tag?
Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed by Urchin Software Corp., the founder of which was Scott Crosby. And in 2005, the corporation was acquired by Google and over time, UTM technology began to be applied worldwide for web analytics.

The label structure is a value encoded in the format of GET requests.

What are UTM tags for? Continue reading

SITE VISIT: WHICH BUSINESS NEEDS EXACTLY THIS SITE TYPE, ADVANTAGES, FEATURES

Currently, there are a huge number of various types of sites. The Internet sphere is changing, new directions are appearing, user preferences are also on the move. Therefore, sites that are commonly called business cards in a modern interpretation may differ from those that could be found in web space, for example, a year or two ago.

Typical features of a business card site are:

consists of no more than 10 pages
contains brief, clear information about the company, product or service, contacts Continue reading

PAID BITRIX VS FREE JOOMLA

The leaders of a company that plans to start working on the Internet always have to make a difficult decision: build a website on a paid and proven content management system or save money by opting for free solutions. When it comes to an online store, they usually compare Bitrix and Joomla with the corresponding add-ons. The first solution – occupies a leading position in the segment of commercial CMS, the second – in the niche of free. Continue reading

Creating a site on a template: the pros and cons of a template site
What is a template site? In the process of promoting a brand or services of a company, project, start-up, sooner or later every one faces a choice between a unique…

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5 WAYS TO ATTRACT VISITORS TO YOUR SITE
1. Search engine optimization The most reliable and common form is traffic from search engines. Two search engines are popular on the Russian Internet: Google Yandex. In recent years, Google’s…

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HTML: BEGINNING ALL STARTS
The combination of English HTML letters has long been heard by everyone. Moreover, any novice user who barely mastered Word, without a twinge of conscience, will weave them into his…

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UTM LABELS: WHY NEED AND HOW TO USE THEM
What is a UTM tag? Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed…

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