ADVANTAGES OF CREATING A SITE ON NETCAT
Many website owners, after the web project is completely ready, refuse the services of development companies and prefer to independently conduct the project. Of course, this requires at least a…

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FIVE ACTUAL DIRECTIONS IN WEB DESIGN
If you compare sites developed 10 years ago and modern Internet resources, you will find very few similarities. And the point here is not only the active development of technologies,…

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LANDING PAGE AND SITE VISIT: COMPETITORS OR INcomparable CONCEPTS?
The fact that every company planning to develop within the framework of a modern business space should have its own Internet presence is no longer in doubt. But another question…

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TARGET SITE AUDIENCE

Characteristics of the target audience
The specific category of people to whom the brand’s advertising efforts are aimed is the target audience of the business or product. It includes not only a cash customer base, but also potential buyers of the company’s products, which have yet to be won to strengthen market positions. This article will discuss the basic laws for identifying and working with the target audience, the types of target audience and segments of the target audience. Continue reading

Design Thinking: Technology, Methods and Tools

After more than 4 years of work as the head of a design studio, design thinking has become for me a natural way to solve complex problems. If you are a novice designer or a specialist working in this field, and if you want to understand what design thinking is, this post is for you.

In this article, I want to focus on high-performance concepts and practical tips. There are many criteria that characterize the correct process of design thinking, and if I dwell on each in detail, the text would be enough for a whole novel. If you have questions for which you would like to receive more detailed answers, you can write to me at oleg@waytostart.ru. Continue reading

Creating Great UI Designs: Tutorials and Examples

So let’s get it in order. This guide is not for everyone. And for whom?

For developers who want to learn how to design their own attractive user interfaces if necessary.
For UX designers who want their portfolio to look better than a PowerPoint presentation. Or for UX designers who are confident that they can sell an awesome UX product as part of a nice UI package.
If you have unlearned at the art school or already consider yourself a UI designer, you will most likely find in this manual some combination of a) boring, b) incorrect and c) annoying material. Continue reading

What to look for when designing and creating a site: checklist
Choosing a CMS The choice of a content management system is an important stage, since the functionality of the page depends on it. You need to think in advance whether…

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Good customer service skills that you should learn
For successful customer service, you need to master several skills that directly affect the quality of service and the sense of customer satisfaction of your products or services. The skills…

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MAIN ERRORS OF WEBSITE AND WEB DESIGN
On this page we present the main mistakes of web design in order to be guided in the future by precisely these rules and take them as a basis. 1.…

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UTM LABELS: WHY NEED AND HOW TO USE THEM
What is a UTM tag? Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed…

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