PAID BITRIX VS FREE JOOMLA
The leaders of a company that plans to start working on the Internet always have to make a difficult decision: build a website on a paid and proven content management…

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CREATING GOOGLE SITEMAP
By equipping your site with a Google Sitemap file, you kill two birds with one stone: firstly, you can be sure that Google will index all the pages on your…

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FIVE ACTUAL DIRECTIONS IN WEB DESIGN
If you compare sites developed 10 years ago and modern Internet resources, you will find very few similarities. And the point here is not only the active development of technologies,…

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how to develop

UTM LABELS: WHY NEED AND HOW TO USE THEM

What is a UTM tag?
Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed by Urchin Software Corp., the founder of which was Scott Crosby. And in 2005, the corporation was acquired by Google and over time, UTM technology began to be applied worldwide for web analytics.

The label structure is a value encoded in the format of GET requests.

What are UTM tags for? Continue reading

Good customer service skills that you should learn

For successful customer service, you need to master several skills that directly affect the quality of service and the sense of customer satisfaction of your products or services. The skills described in this article will provide you with long-term customer loyalty. Therefore, they should be mastered not only by sales consultants, but by all your employees who contact consumers when they select and buy goods or service packages, or turn to technical support.

According to the results of the study, you can increase your income up to 5% and reduce customer service costs by 20% if you increase the degree of customer satisfaction with the quality of service. Continue reading

How to make beautiful snippet in Yandex with high CTR

When working with Yandex, there are some tricks that allow you to highlight a site link in search results, and they are quite easy to implement. In most cases that we will list in this article, you do not need the help of programmers at all and you are quite able to arrange beautiful snippets in Yandex, having basic knowledge.

What is an advanced snippet?
An extended snippet is a term used to describe the layout of structured data that site operators can add to their existing HTML code. This in turn allows search engines to better understand what information is contained on each web page. Continue reading

INFOGRAPHICS - SPREADED TREND OR EFFICIENT TOOL?
In 2014, the term infographics was actively used in the professional environment. Despite the fact that in the business world this concept quickly gained popularity and began to be used…

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CAST.CMS - UNIVERSAL MANAGEMENT SYSTEM
CAST.CMS is a product developed by Castcom. During its creation and further modernization, the current requirements for the CMS were taken into account, so the finished system is modern and…

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Keywords meta tag: relevance in 2019 - 2020
In this article, we will consider the keywords meta tag and examples of its use for optimization purposes. What are meta tags and what are they for? Meta tags are…

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Good customer service skills that you should learn
For successful customer service, you need to master several skills that directly affect the quality of service and the sense of customer satisfaction of your products or services. The skills…

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