Creating a site on a template: the pros and cons of a template site
What is a template site? In the process of promoting a brand or services of a company, project, start-up, sooner or later every one faces a choice between a unique…

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FIVE ACTUAL DIRECTIONS IN WEB DESIGN
If you compare sites developed 10 years ago and modern Internet resources, you will find very few similarities. And the point here is not only the active development of technologies,…

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TYPES OF OPERATION OF INTERNET SITES
To get the most out of your site, you need to realize that it is, first and foremost, an important marketing tool. It should help the company solve the problems…

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efforts on a clear

TARGET SITE AUDIENCE

Characteristics of the target audience
The specific category of people to whom the brand’s advertising efforts are aimed is the target audience of the business or product. It includes not only a cash customer base, but also potential buyers of the company’s products, which have yet to be won to strengthen market positions. This article will discuss the basic laws for identifying and working with the target audience, the types of target audience and segments of the target audience. Continue reading

PRODUCTION OF THE SITE. CORRECT COMMUNICATION WITH CLIENTS
How to evaluate the effectiveness of contextual advertising and website promotion? The best way, of course, depending on the goals set for the site, is to calculate the number of…

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PAID BITRIX VS FREE JOOMLA
The leaders of a company that plans to start working on the Internet always have to make a difficult decision: build a website on a paid and proven content management…

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CREATING GOOGLE SITEMAP
By equipping your site with a Google Sitemap file, you kill two birds with one stone: firstly, you can be sure that Google will index all the pages on your…

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16 techniques to increase website conversion and increase SEO traffic
Increase branded queries This technique is often overlooked, as Rand Fishkin claimed in his Twitter account in 2018: “Create a brand that has more search volume than all unbranded keys…

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