In the article “Site traffic” we talked in detail about the methods of tracking visitors on our and other people’s site. In this article, we will talk in detail about how to connect the Yandex Metrica counter.
Yandex Metric is a modern tool for tracking the attendance of a resource. For statistics to work, you must set the counter code.
How to get a counter in Yandex Metric
In order to add a site to Yandex Metric, you need to go to the management console using the link and click the “Add counter” button. Continue reading
Increase branded queries
This technique is often overlooked, as Rand Fishkin claimed in his Twitter account in 2018: “Create a brand that has more search volume than all unbranded keys combined.”
But in fact, this turns out to be the most effective SEO technique.
With the fact that people google your brand, most likely click on the search results. The difference between CTR for branded and non-branded searches is huge. Continue reading
The development of the IT sphere, namely the growing demand for services for the creation and search engine promotion of web sites, has led to the emergence of many so-called webmasters who are ready to perform all work on the site and its further support. Needless to say, most of these projects were created with the help of free designers, while the “masters” themselves have only a theoretical understanding of the technical component of a high-quality web resource. Web site design, filling, usability thoughtfulness – all this, of course, is important. But a technically faulty site, with errors in the code, is simply doomed to failure. Continue reading