TYPES OF OPERATION OF INTERNET SITES
To get the most out of your site, you need to realize that it is, first and foremost, an important marketing tool. It should help the company solve the problems…

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LANDING PAGE STAGES
A few years ago, selling something over the Internet was difficult. Today, marketers have at their disposal a tremendous arsenal of technology and technology tools. Landing is one of them.…

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INFOGRAPHICS - SPREADED TREND OR EFFICIENT TOOL?
In 2014, the term infographics was actively used in the professional environment. Despite the fact that in the business world this concept quickly gained popularity and began to be used…

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UTM LABELS: WHY NEED AND HOW TO USE THEM

What is a UTM tag?
Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed by Urchin Software Corp., the founder of which was Scott Crosby. And in 2005, the corporation was acquired by Google and over time, UTM technology began to be applied worldwide for web analytics.

The label structure is a value encoded in the format of GET requests.

What are UTM tags for? Continue reading

10 SIGNS OF AN OUTDOOR SITE

Website – the face of your company
Web design trends are changing like the weather. At the current pace of technology development, even the most advanced website has become obsolete in a couple of years. But a website is the face of your company. Researchers at Stanford University found that 75% of users make up their minds about a brand based on their site experience. The quality of a website is the trust of the audience, it is the customer base.

If your site has dropped in the ranking of search engines and gives a lower level of conversion, then it’s time to change the design and text content. We present to your attention ten signs that you have an outdated website design. Continue reading

What to look for when designing and creating a site: checklist

Choosing a CMS
The choice of a content management system is an important stage, since the functionality of the page depends on it. You need to think in advance whether your resource will be just an electronic business card or if you plan to sell goods and services through it.

Depending on this, choose a CMS:

1C Bitrix, PrestaShop, OpenCart, Simpla, HostCMS, NetCat, CS-Cart, Shop-Script (Webasyst) for online stores.

1C Bitrix, Drupal, WordPress, MODX, for corporate and business card sites. Continue reading

Social Signals: Impact on Website Promotion in 2020
Social signals are understood as collective publications of a site page, likes and general visibility of social networks that are perceived by search engines. These actions contribute to the organic…

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TYPES OF OPERATION OF INTERNET SITES
To get the most out of your site, you need to realize that it is, first and foremost, an important marketing tool. It should help the company solve the problems…

...

UTM LABELS: WHY NEED AND HOW TO USE THEM
What is a UTM tag? Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed…

...

WEB DESIGN OF THE FUTURE
If we talk about the design of sites and web applications as a strategic task, the trends of next year will be performance and security. Sites should be faster. Telecommunications…

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