15 popular SEO myths
In the field of search engine optimization, as in any direction, unreasoned errors appear and are rapidly spreading. They interfere with the development of novice webmasters and confuse beginners. So…

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How to make a layout for advertising on Instagram
Instagram is a simple platform where images and videos are presented together in a constantly scrolling stream. But it is this simplicity of design that makes users come back there…

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BUSINESS SITE - THE START OF YOUR BUSINESS!
Want to grow your online business? Create a website that will host information about your company, products or services. Such online advertising will help to attract the attention of users…

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how to develop

UTM LABELS: WHY NEED AND HOW TO USE THEM

What is a UTM tag?
Urchin Tracking Module literally translates as tracking module. Many believe that this metric was created by the omnipotent Google, but in fact it was developed by Urchin Software Corp., the founder of which was Scott Crosby. And in 2005, the corporation was acquired by Google and over time, UTM technology began to be applied worldwide for web analytics.

The label structure is a value encoded in the format of GET requests.

What are UTM tags for? Continue reading

Good customer service skills that you should learn

For successful customer service, you need to master several skills that directly affect the quality of service and the sense of customer satisfaction of your products or services. The skills described in this article will provide you with long-term customer loyalty. Therefore, they should be mastered not only by sales consultants, but by all your employees who contact consumers when they select and buy goods or service packages, or turn to technical support.

According to the results of the study, you can increase your income up to 5% and reduce customer service costs by 20% if you increase the degree of customer satisfaction with the quality of service. Continue reading

How to make beautiful snippet in Yandex with high CTR

When working with Yandex, there are some tricks that allow you to highlight a site link in search results, and they are quite easy to implement. In most cases that we will list in this article, you do not need the help of programmers at all and you are quite able to arrange beautiful snippets in Yandex, having basic knowledge.

What is an advanced snippet?
An extended snippet is a term used to describe the layout of structured data that site operators can add to their existing HTML code. This in turn allows search engines to better understand what information is contained on each web page. Continue reading

5 WAYS TO ATTRACT VISITORS TO YOUR SITE
1. Search engine optimization The most reliable and common form is traffic from search engines. Two search engines are popular on the Russian Internet: Google Yandex. In recent years, Google’s…

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WEB DESIGN - A DIRECTION THAT DOES NOT STAND IN PLACE
All sectors of the Internet sphere are in constant development. The Global Network itself is not a static phenomenon; it is constantly changing. To a large extent this is facilitated…

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16 techniques to increase website conversion and increase SEO traffic
Increase branded queries This technique is often overlooked, as Rand Fishkin claimed in his Twitter account in 2018: “Create a brand that has more search volume than all unbranded keys…

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WEB DESIGN - A DIRECTION THAT DOES NOT STAND IN PLACE
All sectors of the Internet sphere are in constant development. The Global Network itself is not a static phenomenon; it is constantly changing. To a large extent this is facilitated…

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